Betsy Roxby, principal


Principal Designer, Roxby Design
1999-present, Boston, MA
1995-99, New York, NY

Scope of projects includes:

  • Web Sites: design, production and consultation
  • Identity: creation and application of corporate and personal identities
  • Graphic: print work, signage, promotional materials
  • Interiors: renovation and design of residential + commercial structures

Exhibitions Coordinator, Cooper-Hewitt, National Design Museum, Smithsonian Institution, New York City
November 1992 to June 1995

  • Designer and Curator: An Introduction to the Andrew Carnegie Mansion
  • Graphic Designer: Kitsch to Corbusier, Body Language, Good Offices and Beyond, Dutch Modernism, Angles of Repose, A Royal Gift, Fancy Fronts, Toward Modern Design, Walter Crane, Cheryl R. Riley
  • Graphic Production Manager: coordinated and produced exhibition signage with outside design firms (Alexander Isley, Drenttel Doyle Partners, and Pentagram)


Christie's Fine Arts Course, London
June 1990, Masters equivalent diploma from the Royal Society of Arts
in Fine and Decorative Arts from the Renaissance to the Present Day

Princeton University, Princeton, New Jersey
June 1989, A.B. in History, certificate in European Cultural Studies


  • Design Roxx Blog: Design, Travel, Culture and Architecture, 2009-present
  • "Dialogue" Mixing Messages, Cooper-Hewitt National Design Museum, September 1996, Wrote, curated and designed online component of National Design Museum exhibition on contemporary graphic design
  • "Design in Motion" ITP Review, Interactive Telecommunications Program, NYU, New York City, November 1995


  • "National Design Museum" Chapter, Deconstructing Web Graphics 2 by Lynda Weinman, 1998
  • Mastering Photoshop 5 for the Web by Matt Straznitskas, 1998
  • "Design for Life" Case Study, Adobe site, 3/98
  • "Mixing Messages" reviewed in The New York Times CyberTimes 9/19/96 and MacWeek 11/4/96
  • "Design for Life", Website Graphics Now, edited by Mediamatic, Bis Publishers, The Netherlands, June 1999


  • Selected as one of the Top Ten Websites by HOW Magazine, 10/98
  • Winner of High Five Award for design excellence, 11/19/97
  • Winner of Net Style Award - Lilly Magazine
  • IPPA Award for Design Excellence 7/22/96
  • DX Award - Internet Professional Publishers Association Site of the Week 7/22/96


Available upon request.